Introduction

The 30-Day Afya Bora Smile Challenge is a digital engagement and educational initiative set forth by Afya Bora Complete Dentistry Ltd. The primary objective is to foster a broad awareness about oral health, commemorate the successful incorporation of Laser Assisted New Attachment Procedure (LANAP) technology into our practice, and cultivate community engagement through the sharing of joyful smiles.

Eligibility

1. The challenge is open to all residents of Tanzania aged 18 years and above.
2. Participants must possess active Facebook and/or Instagram accounts.
3. Employees of Afya Bora Complete Dentistry Ltd., their immediate family members (spouses, parents, siblings, and children), or anyone directly involved in the administration, organization, or implementation of the challenge are not eligible to participate.

Participation Guidelines

1. Participants are required to post a photo of their smile daily on their personal Facebook and/or Instagram account(s) for 30 consecutive days.
2. Every post should include a message about what inspired their smile that day or a good oral health tip.
3. All posts must incorporate the hashtag #AfyaBoraSmiles and tag the official Afya Bora account.
4. Participants are encouraged to engage their friends, family, and followers by soliciting likes, comments, and shares on their posts.

Rules and Regulations

1. Participants are limited to one post per day throughout the duration of the challenge.
2. To allow for valid entries, participants’ social media accounts must be public during the challenge.
3. Any content deemed offensive, inappropriate, or plagiarized will result in disqualification.
4. The challenge commences on 6th June 2023, and ends within 30 days

Engagement Metrics and Scoring

1. Participant engagement will be monitored via the hashtag #AfyaBoraSmiles.
2. Likes, comments, and shares on participants’ posts contribute to their overall engagement score.
3. Posts selected and shared by Afya Bora will receive bonus points, enhancing the participant’s score.

Rewards

1. Weekly, the participant whose smile post on Afya Bora’s social media pages receives the most likes will win a reward of 100,000 TZS.
2. Winners will be announced weekly via Afya Bora’s official social media platforms.
3. Prizes are non-transferable and cannot be exchanged for cash, other goods, or services.

Data Use and Consent

By participating, entrants grant Afya Bora permission to use their name, image, and entries for promotional purposes without any further compensation, notice, review, or consent, unless prohibited by law.

Disclaimer

This challenge is in no way sponsored, endorsed, administered by, or associated with Facebook or Instagram. By participating, entrants affirm they are in no way employed by or affiliated with Facebook or Instagram.

Contact

For additional questions, concerns, or clarification about the challenge, please contact Afya Bora at afyaboradentist@gmail.comor direct message us on our official Facebook and Instagram pages.

Closing

We invite all eligible participants to join us in this educational and engaging challenge. Show off your beautiful smiles, share helpful oral health tips, learn more about our LANAP technology, and potentially win exciting prizes. Let’s promote oral health awareness in Tanzania together.